(Content Series | Integrated Campaigns)
Youtube Music - Queen
Mustache partnered with Youtube Music and Mass Appeal to create a platform that gave these fans not only a voice but a unique opportunity to be part of new official music videos for some pretty old songs. We call it “You Are The Champions.” Dancers. Musicians. Graphic artists. We received over 10,000 submissions from 121 different countries. And the videos themselves got over 4.3 million total views in the first 10 days from release.
121 Participating countries
10k submissions
3 classic queen songs
A Kind Of Magic - Involving more than 120 countries, 2,733 visual artists, and over 10,000 total submissions, we've created a visually stunning music video that surpasses your expectations.
Dont Stop Me Now - Over 120 countries, 1822 dancers and 10,000 total submissions. This music video brims with the joy and passion of Queen's fans worldwide. It's an emotional experience that might bring tears to your eyes.
Bohemian Rhapsody - Over 120 countries, 5491 musicians and over 10,000 total submissions. DJ Earworm skillfully reconstructed the track using submissions from music enthusiasts worldwide, crafting a delightful fan masterpiece set to the classic song.
